Customer Relations Manager

Sales & Marketing - Hertfordshire

Contract: Full Time
Salary: £36,000 Per Annum
Shift type: Days
Contracted hours: 40

Dual Site Customer Relations Manager | Hertfordshire | 40 hours per week | £36,000 per annum + bonus

Are you a personable, high-energy professional with a talent for building meaningful relationships? Do you thrive on helping people make important decisions with reassurance, clarity, and empathy?

We’re looking for a Dual Site Customer Relations Manager to represent two exceptional care homes in Hertfordshire: White House in Letchworth Garden City and Penrose Court in Biggleswade. With roughly 11 miles between the sites, you’ll split your time equally, ensuring that both homes provide a warm, welcoming, and informative experience for families seeking residential care for their loved ones.

This role combines proactive and reactive customer engagement. You’ll be the first point of contact for enquiries, guiding families through one of the most important decisions of their lives with professionalism and compassion. You’ll also actively build the profile of both homes in the local community by developing strong relationships with key referral sources, networking with prospective resident groups, and identifying opportunities for new business.

While experience within the care sector is not essential, you must be high-energy, target-driven, and passionate about delivering exceptional customer service. Your ability to convert enquiries into admissions, combined with your proactive approach to generating new business, will be central to achieving sales targets across both sites.

Locations covered: White House care home, Letchworth Garden City SG6 1QL & Penrose Court care home, Biggleswade SG18 8UA

Reporting to: Regional Director

What You’ll Be Doing:

• Be the first point of contact for families, providing expert guidance with warmth and professionalism.
• Build strong local knowledge and networks to connect families to the care they need.
• Conduct engaging, personalised tours of each home, showcasing services, facilities, and community.
• Collaborate with care and management teams to coordinate assessments, admissions, and contracts.
• Maintain an excellent visitor experience and manage family communications, ensuring smooth transitions.
• Support marketing initiatives, community engagement, and local partnerships to raise awareness of both homes.
• Track and manage enquiries effectively, providing insights to improve conversion and service delivery.

Why join us:

This role is more than just a customer-facing position it’s a chance to genuinely support families at one of the most important moments in their lives. You’ll join a supportive, values-led team with a competitive salary of £36,000 and OTE of £6,500. Full training and ongoing support will help you excel, while working across two communities allows you to make a wider impact.

What we’re looking for:

• Excellent communicator with a warm, confident, and professional manner.
• Strong local knowledge of Hertfordshire, ideally with established networks.
• Experience in sales, customer service, or family liaison roles; care sector experience is advantageous.
• Highly organised, proactive, and comfortable managing a dual-site schedule.
• IT literate and confident using CRM systems and reporting dashboards.
• Self-motivated, energetic, and driven to deliver results.
• All appointments are subject to an enhanced DBS check.

About us:
You’ll be joining a values-led care home that’s part of the Care Concern Group, a family-owned provider with over 130 care homes across the UK. We’re expanding rapidly and are committed to delivering high-quality care and support to our residents. If you’re ready to take on a rewarding role in a growing and supportive environment, we’d love to hear from you.

We believe in delivering care to the highest standard, and our five core values guide everything we do: Trust | Respect | Passion | Kindness | Inclusivity.

These values define who we are and underpin everything we do, from the smallest interaction to the most complex care. If you live by these principles, this is a place where you can belong and truly make a difference.

Make first impressions count and guide families with confidence.

Apply today to become our Dual Site Customer Relations Manager in Hertfordshire.